Kingland logo Add KingLand to your favorites list
home About us leave message what's new Product center News
>>首页 >> 新闻中心 >> 详细内容
China to hold expo, forum promoting national brands

A grand exhibition will be held from Dec. 19 to 23 in Beijing to display hundreds of products developed since China started to establish its own top brands in the mid 1990s.
With the theme "Enhance national confidence, create world-famous brands", the exhibition is jointly organized by China's Administration of Quality Supervision, Inspection and Quarantine (AQSIQ), the State Development and Reform Commission and other related departments.
"It is the largest event of its kind we have organized," said Yu Xianzhong, director of the quality and management department under AQSIQ.
Yu said that as many as 161 top-brand products from light industry, textile, construction materials, machinery, food, tobacco, electronic and petrochemical industry, will be shown during the five-day event.
The exhibition will be held in Beijing Exhibition Center, with a total exhibition area of approximately 20,000 square meters.
The "Market Brand" forum will be held on Dec. 20 to 21. Senior Chinese government officials, scholars and entrepreneurs from home and overseas will present lectures and discuss how to promote top brands.
In 2001, AQSIQ promulgated "Regulations on China's Top-brand Products," and set up a special committee dedicated to assess and select national brands. So far, 333 products have been listed as the nation's top brands.

Most of China's provinces have issued strategies and regulations to nurse local brand products.

  ©CopyRight 2006 szKingland.com web design